VITO is the Very Important Top Officer, the person with the ultimate veto power. VITO's control every decision that's made in every enterprise in your sales territory. If you want to sell and live large, you must get to VITO...and launch the proven Sandler Selling System® that will turn VITO into one of your valued customers forever.

Sandler Training and VITO Selling have combined over 80 years of sales know-how, 1,200 hours of audio and video programs, 5,000 pages of training materials, and direct experience in training over 15,000,000 salespeople...and distilled it all into one concise powerful selling resource. Five Minutes with VITO is the new definitive guide for salespeople who want to start where they belong...at the Top!

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Quote I am very pleased to report a dramatic improvement in my sales effectiveness. My comfort level with customers is greatly enhanced now because I am much better able to read customers. Their verbal behavior and body language are much clearer to me. This new skill allows me to feel in control of the sales process, which I had never felt before. I am also much more confident now. Felling more comfortable and confident has allowed me to successfully raise prices on smaller bids. I have also learned to be less price sensitive in making their final choice of contractor. Being better able to read my customers, feeling increased confidence and more in control of the sales process are all direct benefits of my work with Scott Sherwin. I am actually looking forward to continuing with my training to uncover new issues and challenges. Quote

Larry Bushner, Owner, The Grout Doctor, Arlington,TX